Wisconsin, located in the heart of the Midwest, borders two of America’s Great Lakes: Lake Superior and Lake Michigan. Just a short ferry ride across from Michigan and nestled between Illinois, Minnesota and Iowa, it is ideally positioned for Midwest exploration. Daily direct flights from London Heathrow into Chicago O’Hare International Airport (ORD) and Minneapolis–St. Paul (MSP) make Wisconsin an accessible stop on any Midwest fly/drive itinerary.
Winter offers ice fishing, skiing, and festive markets; autumn features scenic drives and stunning fall colours; and summer brings hiking, festivals and lively outdoor events.
Wisconsin is also the birthplace of Frank Lloyd Wright, one of the 20th century’s most influential architects. Taliesin – his 800-acre estate and a UNESCO World Heritage site – showcases his Prairie-style masterpieces. Clients can enjoy a half-day tour, lunch at the Visitor Center Café, an evening performance at the American Players Theatre and local dining or rural lodging nearby.
Urban and sports highlights
Wisconsin’s cities provide diverse experiences for travellers. Milwaukee offers a mix of cultural, culinary and live entertainment attractions, from historic breweries and a craft beer scene – highlighted by the annual Summerfest music festiva – to the Milwaukee Art Museum, with its Calatrava-designed pavilion housing over 30,000 works from classic to contemporary art, the Harley-Davidson Museum and a vibrant performing arts scene.
Green Bay is a must-visit for sports enthusiasts, centred on Lambeau Field, home of the Green Bay Packers. Guided stadium tours, a multi-level 15,000-square-foot Hall of Fame, and immersive game-day experiences provide visitors with a true connection to American football.
Coastal charm
For travellers seeking scenic landscapes and small-town charm, Door County features quaint coastal towns, historic lighthouses and picturesque drives along Lake Michigan.
Numbered among the many outdoor adventures are kayaking, sailing and hiking, while food and culture enthusiasts can enjoy cherry orchards, farmers’ markets, seasonal festivals, and the region’s famous fish boils– a lakeside dining experience that draws visitors from across the Midwest.
Along the Mississippi River, La Crosse offers riverfront charm, a historic downtown, opportunities for hiking, biking, river cruises and visits to local museums and breweries.
Wisconsin UK Tourism Office: Info@Cellet.co.uk
