Until July 31, agents making bookings through Responsible Travel ’s dedicated agents hub, which now features more than 1,000 holidays, will receive a £200 cash gift for every booking, alongside the standard 10% commission.
Agents can also choose between requesting a free day out for a disadvantaged young person through Responsible Travel’s global Trip for a Trip initiative or claiming a £20 Lonely Planet guidebook voucher when registering a booking.
The company said the incentive gifts can either be retained by the agent or passed on to customers.
The expanded collection includes tailored and small-group holidays operated by Responsible Travel’s network of independent local partners around the world. According to the company, every trip is screened for its commitment to responsible tourism, including carbon reduction and positive impacts on communities and nature.
Tim Williamson, Co-managing Director, said: “In an increasingly digitised world, agents remain at the heart of travel. They do far more than sell holidays – they build confidence, trust and lasting customer relationships. We absolutely want to harness, support – and reward – their skills, expertise and loyalty.
“In return, we’ve an incredible range of often unique holidays for them to offer their customers – each crafted by our expert partners and screened by us for their commitment to responsible tourism. After more than 25 years as a trusted travel brand, we’re excited to strengthen existing relationships and build new partnerships for the future.”
Tessa O’Hara, Partnerships Manager, added that demand trends across the platform remain strong in several destinations.
“We’ve now got more than 1,000 holidays in our agent hub – tailored and small group – offering incredible variety and global coverage, and we’re looking forward to helping even more agents book amazing trips for their customers,” she said.
“Japan is having a particularly strong year for us, while safari destinations including Uganda, Tanzania, Namibia and Kenya continue to perform well. Scotland and the Baltics are also up this year, and the Galapagos remains consistently popular.”
