MSC Cruises launches 2026 ship visit programme and expands sales team
MSC Cruises has increased its investment in the UK trade with the launch of its 2026 ship visit programme, which will offer more than 1,000 spaces for travel agents. Seven visits are scheduled between May and October 2026 in Southampton, Belfast, Greenock and Invergordon, aboard MSC Virtuosa and MSC Preziosa.
MSC Cruises 2026 Ship Visit Programme:
- MSC Virtuosa – May 9, 2026, Southampton
- MSC Preziosa – May 14, 2026, Belfast
- MSC Preziosa – May 15, 2026, Greenock
- MSC Preziosa – May 22, 2026, Invergordon
- MSC Virtuosa – August 20, 2026, Southampton
- MSC Virtuosa – October 19, 2026, Southampton
- MSC Preziosa – October 30, 2026, Southampton
Each session includes a ship tour and a hosted lunch. For the first time, the line will also host dedicated onboard content days for trade marketing teams.
Agents can register for the ship visit here.
Holland America Line announces 2028 Grand Voyages
Holland America Line has unveiled itineraries for its two 2028 Grand Voyages. The first is the 129-day Grand World Voyage aboard Volendam, which is set to depart Fort Lauderdale, Florida, on January 4, 2028.
The journey covers 45 ports in 26 countries, including a four-day Antarctic experience, the Chilean Fjords, Easter Island and a sailing past Null Island where the Prime Meridian and Equator meet.
The second is the 90-day Grand Australia and New Zealand Voyage aboard Zaandam, which departs from San Diego, California, on January 30, 2028, and will visit 41 ports across 12 countries. Highlights include overnight calls in Sydney, Auckland and Papeete, plus an extended stay in Bora Bora.
Guests booking either voyage by June 14, 2027 are eligible for early booking benefits, including onboard credits of up to $3,000pp and air credits.
AmaWaterways’ free sailings for Travel Advisor Appreciation Month
AmaWaterways is marking Travel Advisor Appreciation Month with the return of its Sell 3, Sail Free offer for 2026. Using the incentive, travel advisors who make three qualifying bookings from May 1, 2026 for travel completed within the same year earn a complimentary river cruise.
The earned sailings can be taken in Europe, Colombia or along the Mekong through March 2027. These complimentary trips are available on select fam cruises or departures within 60 days of sailing, subject to availability.
“Travel advisors remain at the heart of everything we do, and Travel Advisor Appreciation Month is an important opportunity for us to recognise their ongoing support and partnership,” said Catherine Powell, CEO of AmaWaterways.
“These incentives not only thank our advisor community, but also help them grow their business and succeed in an increasingly dynamic travel landscape.”
“Travel advisors are an integral part of the AmaWaterways family, and we are incredibly grateful for their continued trust and collaboration,” said Kristin Karst, Chief Brand Ambassador of AmaWaterways.
“We’re proud to support their success and recognise the vital role they play in creating unforgettable journeys for our guests, not just in May, but all year long.”
