Seabourn rewards agents with Caribbean booking incentive
Seabourn has launched a trade incentive to coincide with the opening of sales for its winter 2028/29 Caribbean sailings.
Agents who make and confirm a new Seabourn Caribbean booking between August 1 and September 17, 2026 will be entered into a prize draw to win £100 in Amazon vouchers.
The new winter itineraries go on sale on August 11 and include Caribbean sailings aboard Seabourn Ovation from Bridgetown between November and March, and deep Caribbean itineraries aboard Seabourn Quest from Miami.
Clients booking winter Caribbean departures in 2026, 2027 and January to March 2028 can save 15% during Seabourn’s ‘Exploration Awaits’ campaign, when booked by 22 September. Those who book the new 2028/29 sailings will benefit from a 10% early booking saving.
Highlights include calls to Saint-Barthélemy, Bequia and Little Bay, plus late departures from ports including Aruba, Curaçao, Barbados, Antigua and St Maarten. Many sailings will also feature Seabourn’s signature ‘Caviar in the Surf’ beach barbecue experience.
MSC Cruises opens bookings for summer 2028 Alaska sailings
MSC Cruises has opened bookings for its summer 2028 Alaska season, with MSC Poesia returning to Seattle for a third consecutive season.
The ship will operate weekly seven-night Alaska sailings from April 24 to September 18, 2028, visiting Ketchikan, Icy Strait Point, Juneau, Tracy Arm and Victoria, British Columbia (Canada).
MSC Poesia has also undergone a major refurbishment, including the addition of the line’s MSC Yacht Club, including 69 suites, butler service, lounge, a private restaurant, and sundeck.
The refurbishment also introduces two speciality restaurants, Butcher’s Cut steakhouse and Kaito Sushi Bar, alongside an improved MSC Aurea Spa, Technogym-powered fitness centre and Top 15 Exclusive Solarium for Aurea guests.
Between Alaska seasons, MSC Poesia will operate Grand Voyage sailings through the Panama Canal between Miami and Seattle.
Lead-in fares start from £558pp for departures in May 2027 and from £669pp for the first 2028 sailing.
CLIA confirms dates for Cruise Week 2026
Cruise Lines International Association (CLIA) has confirmed Cruise Week 2026 will take place from September 14 to 20.
The annual campaign encourages travel agents, cruise lines and industry partners to promote cruising through in-store events, social media activity, consumer promotions and local marketing initiatives.
CLIA said the week is designed to help agents raise awareness of the range of cruise holidays available while encouraging more consumers to consider taking a cruise.
Andy Harmer, Managing Director of CLIA UK and Ireland, said: “Cruise Week gives our industry a collective opportunity to celebrate everything that makes a holiday at sea such a compelling choice. Every year we see agents find creative ways to engage with prospective cruisers, whether that’s through in-store activity, events, social media or simply sharing their own knowledge and passion for cruising.”
Harmer added that agents are encouraged to take part in whatever way suits their business, whether through events, social media or sharing their own cruise knowledge and experiences with customers.
Further details of Cruise Week activities and promotional resources will be announced closer to the event.
