If Only has teamed up with AlUla for a new marketing campaign.
Named AlUla, Forever Revitalising, the multi-channel campaign is designed to inspire travel to the Saudi Arabian city. It will run from October 2024 until March 2025.
Highlights include a series of marketing materials for agents, including eshots, blogs, branded collateral for direct distribution, social media offers and training events.
If Only has provided a dedicated landing page for agents on its website. Offers to AlUla are available, too.
One lucky travel agent will also get the chance to win £1,000 towards their own holiday to AlUla. To enter, agents should make as many bookings as possible until March 31 2025.
Plus, the luxury tour operator has launched a five-night tailormade tour. Guests can spend the first three nights at Shaden Resort, before transferring to Our Habitas AlUla for the final two nights.
Prices start from £9019pp. Flights, private transfers, accommodation, tours, excursions, food and beverages and tickets to selected heritage sites and attractions are included.




