Wendy Wu Tours has unveiled its expansion into North America, marking a significant new development for the company best known for its escorted tours across Asia and beyond.
As part of the expansion, the escorted touring specialist has appointed Jayne White as its North America Product Manager to lead the development of the new programme of immersive, experience-led touring.
Jayne joins Wendy Wu Tours with more than 34 years’ experience within the travel industry, including 27 years specialising in North America. She has held product roles with travel brands including Kuoni, Titan Travel and Premier Holidays.
She said: “My ambition is to create a collection that perfectly complements the Wendy Wu Tours brand by working with the very best partners, uncovering authentic experiences and designing inspiring itineraries that allow customers to explore somewhere new with complete confidence through a company they already know and trust. I genuinely believe we have the opportunity to bring a fresh perspective to escorted touring across North America.”
Gary King, Head of Trade Sales at Wendy Wu Tours, commented: “North America has always felt like the obvious next step for Wendy Wu Tours and I’m confident our agent partners will be incredibly excited by this announcement. We have a hugely loyal customer base that travels with us time and again, and this gives those customers the opportunity to experience an entirely new continent with a brand they already know and trust.”
“This isn’t simply about adding another destination. It’s about giving our trade partners more opportunities to grow their business while continuing to deliver the exceptional touring experience and service that Wendy Wu Tours has become known for,” he said.
Further details will be announced in the coming months. Travel agents wishing to be among the first to receive updates on Wendy Wu Tours’ new USA and Canada collection, including launch news, training opportunities and programme information, are invited to register their interest by emailing tradesupport@wendywutours.co.uk.
Read more about this in Selling Travel‘s exclusive interview with Gary and Jayne.
