TruTravels launches new ‘Ski and Après’ travel style

TruTravels launches new ‘Ski and Après’ travel style

TruTravels is expanding into a new Ski and Après travel style. Targeting travellers aged 18 to 35, the new snow-focused trips feature a week-long snow adventure in Andorra, departing December 2023.

Launched as part of TruTravels’ 10th anniversary year, the trips will  offer skiing, snowboarding and tubing to snow-seeking travellers of all abilities.

Starting and ending in Barcelona, TruTravels’ Andorra Ski and Après will be completely organised by the group leaders and TruCrew.

The seven-day Andorra Ski and Après trip is designed for skiers and snowboarders of all levels, from complete beginners to seasoned pros. Priced from £1,295pp, includes half-board meals, lift passes and ski hire.

It is on sale now with a new video and assets available to agents via Sherpa.

“The launch of Snow and Après may seem a little ‘off-piste’, but we’ve seen real appetite among our travellers who have been calling out for a cooler type of holiday,” said Mark Pope, founder of TruTravels.

“Snow holidays are often viewed as pricey or difficult to organise, so we wanted to create something that remains ‘Tru’ to our values with great itineraries, high levels of inclusions, a one price fits all model and, of course, access to the best après spots. We’re starting with a great week-long itinerary in Andorra, a destination which is ideal for smaller groups, away from large resorts.”

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