Riviera Travel has brought back its ‘The Big Riviera Giveaway’ following the success of last year’s promotion.
Customers who book a 2026 Riviera Travel holiday through a travel agent have the chance to win a share of over £1 million worth of prizes.
The prize draw runs until July 31, 2025 and the promotion applies to all 2026 products, including river cruises, tours and solo travel options.
Prizes include an all-inclusive river cruise for two, a worldwide escorted tour for two, a European holiday for two, and Riviera Travel vouchers ranging from £50 to £500.
Head of Trade and Sales Vicky Billing said: “Due to the incredible success of last year’s £1M Giveaway, we’re excited to bring it back for 2025. The campaign not only drove nearly 50% growth in bookings but it also provided a fantastic way for customers to engage with our valued travel agent partners.”
Winners will be notified from August 12, 2025. Voucher prizes can be redeemed against new bookings for 2026 or 2027 departures, with the redemption window closing in November 2025.
