Riviera Travel marked its 40th anniversary with a special event in Paris this week, with guests that included travel agents and supplier partners onboard the 140-passenger MS Jane Austen.
The ship made two short cruises over consecutive days on the Seine via the Eiffel Tower and guests also experienced a shore excursion to the Atelier des Lumières digital art centre.
France was Riviera’s first destination when the operator began life in 1984, with founder Michael Wright taking guests on a coach and camping tour of southern France.
Riviera’s bookings revenue for 2024 is up 28% over the same period in 2023, and for 2025 is up 61%.
The share of trade bookings rose from 15% in 2022 to 20% in 2023 and 25% in 2024.
The company will introduce two new ships in 2025, Riviera Radiance and Riviera Rose, which will set sail on the Danube and Douro.
