Premier Holidays is encouraging agents to sign up to its “boldest ever” agents Peaks incentive, which runs until March 31.
The EPIC Peaks rewards scheme, to mark the company’s 90 years of selling travel, offers agents logging Premier Holidays bookings the chance to win one of 14 holidays – for themselves and a plus one.
The incentive is open to agents making a booking between now and March 31, 2026.
The main prize is a luxury Thailand experience that includes Business Class flights with Turkish Airways plus stays at The Landmark Bangkok, Elephant Hills, La Solaya, Khao Lak and Tree House Villas, Koh Yao Noi.
Clare Crowson, Partnership Marketing Manager at Premier Holidays, said the top giveaway is a “a true bucket-list holiday that showcases the very best of Premier Holidays”.
Other prizes – all including flights from the UK – have been curated to highlight the breadth, quality and expertise of the Premier Holidays portfolio.
These include South Africa – Cape Town & Safari; USA – Epic Motorhome Adventure and Canyon Spirit Train; Canada – City Explorer with Via Rail; Australia – Motorhome Adventure with a Singapore stopover; Sri Lanka – Private Escorted Tour with Qatar Stopover; Mauritius – Ultimate Island Escape; Maldives – All-Inclusive Paradise; Vietnam and Cambodia – Cultural Discovery; Seychelles – Island-Hopping Bliss; Malaysia – Including Exotic Borneo; Thailand – City & Beach Combo; Jersey – Luxury Short Break; Guernsey – Island-Hopping Escape.
They will be asked to choose their “dream holiday” from the prize list, with four winners announced each month. Bonus entries are available for featured destinations or bookings over £5K for Channel Islands and the UK and £10K for long haul.
To assist agents Premier has downloadable marketing assets, along with five newly appointed Travel Experts and three dedicated BDMs on the road.
Crowson added: “This is our way of saying thank you to the agents who’ve supported Premier Holidays for nearly a century.
“We are fully geared up to support agents through Peaks. Our campaign has been designed to be inspirational, easy to use and focused on fast conversion during the busiest trading period of the year.
“With enhanced sales support, specialist product training and expert help always at the end of the phone, agents can book with confidence knowing they have the tools, knowledge and on-the-ground support to make this their most successful Peaks yet.”
