The digital-only publication features a wide range of holiday suggestions and experiences designed to assist travel agents and inspire consumers to plan and book a holiday Stateside in 2023.
Key articles include Wow Moments, American Road Trips, Sense of Adventure, The Old West, Sports, The Great Outdoors, Movie Locations, Six of the Best American Train Journeys, USA Islands, Watching Wildlife…and others.
In addition, there are several pages dedicated to the attractions and experiences on offer in specific U.S. destinations, including Oklahoma, Maine, Philadelphia, Washington State, San Antonio, Central Florida and many more.
Also included is a useful ‘Toolkit’, an at-a-glance map of the USA, and a Members Directory Section.
The map is also available in an A3-size printed format, with a list of Visit USA members and their contact details and websites on the reverse side.
These will be distributed at Visit USA UK’s trade events and agent roadshows along with early-year consumer shows like Destinations (in Manchester and London).
The maps can be sent out as ‘fulfilment pieces’ on request.
Kate Kenward, Visit USA UK CEO, commented: “The Travel Planner reminds us that there is so much more to see and do in the USA. It is an educational piece as well as an incredibly good read.
“Travellers tell us they read it from cover to cover each year and that it inspires them to book their next trip to the USA as soon as possible.
“The digital version of the Travel Planner is always accessible online, either before or even once travellers arrive in the USA.
The digital Travel Planner can be downloaded free from the Visit USA association’s website at visitusa.org.uk/travelplanner.