Kuoni has launched a new collection of affordable Thailand holidays in response to growing demand and trade partner feedback.
Thailand bookings through Kuoni’s trade partners have risen 20% year-on-year, cementing the destination as a priority for the operator. The new range aims to offer better value for money while appealing to a broader audience, including families.
The expanded programme features new properties across Thailand’s most popular locations. Highlights include the all-villa beachfront Ananea Beyond Khao Lak, available from January 2026, alongside Bangkok’s Mode Sathorn, Apsara in Khao Lak, and Paradise Koh Yao Noi.
For families, Kuoni has added Avani+ Hua Hin, with kids’ facilities and an activity-packed club, and Amari Koh Samui, close to lively Chaweng. A new excursion, the Samui Elephant Kingdom Sanctuary, offers an ethical way to encounter elephants and complements existing experiences such as Elephant Hills.
A family May half term holiday staying at the Amari Koh Samui is priced from £5,309 per family (based on two adults and two children under 12). This includes seven-nights in a Deluxe Family Duplex Room on a B&B basis, private transfers, and flights from Heathrow with Qatar. The cost os base don a May 22, 2026 departure.
Jennie Moore, Senior Regional Product Manager at Kuoni, said: “Thailand offers an incredible mix of experiences – city, rainforest and beach in one trip. With a diverse new selection of great value holidays, including fantastic family options, we are confident travel partners will find plenty to inspire their clients.”
Kuoni is also supporting agents through its Far East Expert Hub team, helping them plan multi-centre itineraries. Travel partners can explore the new offers and itineraries via the Kuoni Agents Facebook group, with a chance to win a £100 restaurant voucher during the launch week in September.
