Hurtigruten is recognising its UK-based agent partners with a new rewards scheme.
Agents who sign up to the reward platform before 23:59 on October 31, 2024, will unlock an exclusive bonus of 100 points credited to their account, jumpstarting their rewards journey with Hurtigruten.
The scheme is in response to robust trade growth, especially during the recent summer months, which has shown an increase of 107% YoY.
For the launch, agents will receive 100 rewards points for Original bookings and 200 reward points for Signature bookings. Every 10 points equals £1 towards a monetary voucher.
Hurtigruten’s Signature voyages are “elevated front-row experiences to Norway’s highlights, with premium all-inclusive food and drink and enhanced onboard guiding sailing aboard MS Trollfjord.”
The new rewards programme has been designed to offer a user-friendly platform where agents can easily track their rewards. The scheme ensures simplicity, as individual bookings are translated into points, which can be quickly redeemed as a monetary voucher or saved up for larger purchases. The voucher offers the flexibility to shop both online and in-store at over 200 brands.
Iain Powell, Vice President of Sales & Marketing at Hurtigruten, commented, “The UK trade continue to be of the utmost importance to us. Travel agents have played a critical role in promoting our unique Norwegian coastal experiences, particularly our fantastic Signature offering aboard MS Trollfjord, and we are committed to recognising their invaluable contributions. This new rewards scheme is a meaningful and simple way to give back to our partners, providing them with additional incentives to continue supporting Hurtigruten.”
Image credit: MS Trollfjord, Hurtigruten
