Journey Beyond is inviting agents to sign up to its Become a Beyonder trade initiative – and put themselves in the frame to win a place on a bespoke, all-inclusive 10-day fam trip in March next year.

The trip down under will feature Alice Springs, touring in the Red Centre (including Uluru and the Field of Light);  two nights aboard The Ghan Expedition in Gold Premium, with off-train experiences in Coober Pedy and Manguri; and two nights’ premium accommodation at Monarto Safari Resort.

‘Beyonders’is the operator’s scheme for agents who acquire expert knowledge and understanding of Journey Beyond’s programme.

“These agents are in essence brand advocates, who go beyond for their clients embodying the campaign tagline ‘we go further, to take you beyond,” says Alicia Triggs Executive General Manager for Journey Beyond.

There are five routes for agents to follow:

Bookings Beyond – the consultant with the most guests booked on eligible Journey Beyond Rail and Outback Spirit experiences.

Sell Beyond – the agency with the highest Journey Beyond Rail revenue ($$), and highest Outback Spirit revenue ($$)

Service Beyond – the consultant with the best JB agent success story

Creativity Beyond – the most creative agency campaign

Learning Beyond – simply register and attend all five Beyonder webinars

To enter the competition, Beyonders must book clients on a selected Journey Beyond experience between September 1 and October 31, 2025.

The five eligible products include: The Ghan and Ghan Expedition; Indian Pacific; Outback Spirit Arnhem Land, Kimberley and Red Centre Touring.

The fam prize is valued over $20,000 (approx. £9,680) per person.

Added Triggs: “Experiencing Australia with Journey Beyond means guests will have special access, authentic encounters and all-inclusive touring, and this ultimate Journey Beyond famil means agents will have a firsthand experience of what it means to go beyond”. 

To learn more visit www.journeybeyond.com/becomeabeyonder