Audley Travel is offering agents the chance to win a £20,000 voucher towards a personal, bespoke Audley trip, double the prize offered in 2025.
The incentive reflects Audley’s aim to double its trade business, announced alongside the operator’s move into physical retail for the first time in its 30-year history.
Agents confirming bookings with Audley in October, November and December will be entered into the competition for the chance to win the grand prize, a £20,000 itinerary designed with the help of Audley’s destination specialists.
One runner-up will also be given the chance to join Audley’s 2027 agent experience trip to Egypt.
Greg Thurston, Head of Trade Sales, Audley Travel, said: “Our relationship with our agency partners is incredibly important to us, and we see the potential to double the sales we make through the trade over the coming years.
“We are investing in growing my team as well as ensuring agents have access to the training and marketing support they need. Last year’s autumn booking incentive was very successful and we’re delighted to make it even more appealing to agents this year, with a doubled grand prize of £20,000 enabling agents to create their very own trip of a lifetime with Audley Travel.”
The agent booking incentive runs between October 1 and December 14, 2026.
