How is Canada selling for Lusso?
Canada has been really strong for us, right from when we started selling it in 2023 to today. It has grown quickly and we now offer some fantastic itineraries. We are getting more and more agents on board, and, in response, we have featured a dedicated Canada section in our brochure for the first time. Previously, we included just a few introductory pages in our U.S. brochure.
Which destinations and products in Canada are performing well for you?
We have seen consistent bookings for British Columbia and Alberta, with the Rocky Mountaineer and VIA Rail’s The Canadian very popular, especially when booked in combination with Alaska cruises. We offer itineraries from Regent, Silversea and Seabourn and are excited that Explora Journeys will be starting Alaska in 2027.
Elsewhere in Canada, we have seen plenty of interest in Ontario and Québec and growing interest in Atlantic Canada, which we added to our portfolio at the end of 2024.
Has the country’s popularity prompted you to look for new regions and experiences to feature?
Yes. The bear viewing and wilderness lodges of British Columbia are so popular that we have also now expanded to include Manitoba, with the polar bear viewing lodges at the centre of what we offer there.
The brochure has a small feature on Churchill Wild, with more details available online, along with Lazy Bear Lodge, Ganglers Sub-Arctic and Winnipeg, all in Manitoba, also featured in on our newly refreshed website.
We are also encouraging clients to consider the Northern Lights Viewing packages on offer in Manitoba too.
Which Canada itineraries are featured in your programme?
We have four itineraries covering British Columbia, Ontario and Québec, Alberta, and Atlantic Canada. But more options can be found online, including Tauck escorted tours.
Could you provide two examples?
Our 13-day Wild Beauty of British Columbia tour covers some of BC’s highlights – from Vancouver to Whistler and over to Vancouver Island to see Tofino and Victoria. The trip includes BC Ferries crossing between Horseshoe Bay and Nanaimo, a fantastic city tour of Vancouver that takes in Capilano Suspension Bridge, passes for Peak 2 Peak gondola in Whistler, coastal bear watching in Tofino and an exhilarating fast-boat whale watching excursion from Victoria harbour. Prices start from £4,690pp.
Alternatively, experience the best of eastern Canada, and capture the cosmopolitan feel of Ontario and Québec’s major cities, on a 10-day rail journey featuring VIA Rail business class travel.
Included is a small group day trip to Niagara Falls, where guests can experience the Voyage to the Falls and a visit Niagara-on-the-Lake.
There are choices of excursions in Ottawa, Québec City and Montréal, such as a fabulous food tour around Ottawa’s ByWard Market area, a guided walk through Old Montréal and a countryside visits to Montmorency Falls from Québec City. Prices start from £3,750pp.
