An island paradise located in the southern Caribbean, 15 miles from the South American coastline, Aruba it is one of the ABC islands in the Dutch Caribbean, along with neighbouring Bonaire and Curacao.
A beautiful island 19.6 miles long and six miles across at its widest point, with a total area of 70 square miles, Aruba’s landscape and vegetation is unusually varied for a Caribbean destination: miles of pristine white beaches with calm blue seas and a desert-like interior with cacti and spectacular rock formations.
This gem of an island is great for beach lovers, sporty types and families. It offers pampering as well as eco-tourism; romance as well as culture. It also has a very low duty tax which makes it great for shopaholics!
Aruba has much to offer the British market but is relatively unknown – be the one to sell this fantastic destination.
- What makes Aruba great: Study the map, learnt the essential details and study the key markets and top selling points of the island.
- Aruba – geographic locations: Find out how to get around and discover its cuisine, nightlife and entertainment. Study the resorts and the capital so you know what to sell.
- Aruba – holiday types: Here the programme drills down to building the perfect itinerary. Learn about what each beach offers; the must-do activities; how to sell action-packed holidays, shopping and spa breaks, weddings and honeymoons, family holidays and eco tourism.
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